INTRODUCING THE 2% COLLECTIVE.

The 2% Collective is an NYU Tisch Faculty–backed program for actors who want to dominate the digital marketplace and become undeniable to casting, reps, and producers. This is where we turn craft into commerce.

We work with actors worldwide: 🇺🇸 🇨🇦 🇬🇧 🇪🇺 🇯🇵 etc.

Inside, we work with actors to align the 3 levers that actually get you hired:

🎯 Marketability (your Entry Points + positioning)

🎥 Media (cinematic headshots + footage that convert)

📲 Online Presence (your Actors Access, IMDBPro, your online footprint)

You'll work directly with Jen and her team.
Get 24/7 access to the custom-built 2% GPT suite.
Powered by the EXACT strategies and frameworks that have helped 500+ actors book and generate over $3 Million in client revenue.

This isn’t theory. It’s execution.
Built for actors who want to move fast, get visible, and stay booked.

For 7 years, I’ve built a results-driven system that’s helped 500+ actors worldwide break into the top 2% — the ones who don’t wait around, they get called in and booked. Fast.

And the numbers? UNDENIABLE.

📊 Industry Average vs. The 2% Collective

We don’t “speed things up.”
We collapse the booking timeline by 90%.

Because success isn’t about talent or luck.
It’s about data, velocity, and precision.

⏳ The Industry Timeline (Co-Star and Above)

Average actor: 20–30 auditions to book 1 Co-Star+

Average frequency: 1–2 auditions/month (on a good streak)

Reality check: 1.5–3 years for a single booking

Translation: hundreds of self-tapes, thousands of hours…for one credit

🚀 The 2% Collective Timeline

85% of clients book a Co-Star+ within 6 months

Most do it in 3–5 auditions, not 30

That’s not luck.

That’s engineered: strategy, positioning, and materials that cut through the noise

That’s the power of precision.

That’s the 2% Collective.

How have I been able to do this?

In 2019, I made the decision to close my 10 year old brick and mortar and move into the online space. I have invested over $500,000 into top tier business coaching, personal development and quickly learned that our industry runs on the same immutable laws of business that every business runs on.

From here, I was able to map out an EXACT system that allows actors to discover “what to sell, who to sell to and how to get people to buy what they’re selling regardless of their age, stage or location.”

THAT IS WHERE THE

The 2% Signature System™

COMES IN.

THE MARKET IS ALWAYS RIGHT.

If you’re not booking, it’s not because you’re not talented.

It’s because the industry doesn’t have the clarity, certainty, and confidence it needs to say yes—yet.

“From our work together, I was able to secure an audition and book a SERIES REGULAR role on a MAX series which ran for 2 seasons, all without any network credits.” - Delante Desouza

I got the opportunity to work with Jen for a few months and during that time we went over my mindset, my identity & relevance in the market, creating the perfect pitch & packaging and how I was the solution in the market that casting directors wanted to buy.

Since working with Jen, we honed in on my type with laser focus, revamped my website and other branding to be super-specific in what I was offering and began to operate from the mindset of a seasoned professional in the industry, even though I didn't have a singe major network credit to my name.

I'm so grateful to Jen and the 2% Signature System™ for what it's taught me and that I can no use throughout the rest of my career. Three months ago, I got the opportunity to work with Jen in her 2% Program.

IT IS TIME TO GO ALL IN AND CLAIM YOUR PLACE IN THE 2%.

READY TO GET STARTED?

BOOK A CALL WITH JEN NOW

WELCOME TO THE 2% COLLECTIVE

Below is a breakdown of what’s included in our programs

Our high touch programs start at $5500 for the 90 Day Optimizer

Note: The cost of headshots and cinematic media are NOT

included in the price of our programs.

We offer financing in conjunction with Affirm or Klarna should you need.

Whether you're ready to collapse time, refine your strategy, or scale with long-term support, you're in the right place.

Every offer below is powered by the 2% Signature System™, the same system that's helped 500+ actors:

✅ Get called in and booked
✅ Secure aligned representation
✅ Build momentum that actually lasts

Here's how it works: Pick the level that matches your next move.

👇Breakdowns of each program below :

BECOME UNDENIABLE TO CASTING, REPS AND PRODUCERS

$47 / Month (Cancel Anytime.)

This specific tier is fully self-guided, with no live coaching and no personalized support.

You get complete access to the 2% Collective ecosystem — the same system responsible for $3M+ in booked work and 500+ actors signed worldwide.

That includes Jen’s proprietary 2% AI GPT Suite, used to optimize all aspects of your marketing, strategy, and positioning — including refining your Entry Points (your lowest-hanging fruit), headshot prep and optimization, scene creation, bios, audition prep, all forms of industry outreach, and strategic decision-making. You’ll also get access to all 2% strategic frameworks, market-specific tools and resources, dozens of hours of on-demand trainings (covering Co-Stars, Guest Stars, Actors Access, IMDbPro, Gmail signatures, and more), plus hundreds of hours of mentoring call replays and self-tape labs.

This membership is designed for actors who want to step inside the 2% Collective to understand how the system actually works, as well as for those who already know they prefer to work independently without hands-on support.

Stay for a month. Stay longer. Cancel anytime.
No contracts. No pressure.

CLICK HERE FOR MORE INFO AND TO JUMP IN

THE 90 DAY OPTIMIZER

$5500

1. Precision 2% Roadmap

A personalized, data-driven strategy that identifies your most bookable Entry Points so you know exactly where you fit, how to show up, and what casting actually wants from you right now.

2. Marketing & Media Overhaul

An upgrade or a full rebuild of your headshots, reels, clips, and virtual storefronts (Actor’s Access, IMDbPro, etc.) engineered to:

Increase visibility
Generate more auditions
Attract reps who actually understand your value

NOTE: If you don’t yet have major credits or your materials aren’t competitive, we surgically craft cinematic footage with the help of our 2% scene creation vendors that is indistinguishable from Netflix, HBO, and studio-level work.

3. NEW: The 2% GPT Suite

24/7 access to Jen’s proprietary AI tools—infused with her brain, frameworks, and strategy. These intelligent assistants support you with:
✔️ Headshot prep
✔️ Scene creation prep
✔️ Audition prep
✔️ CD workshops + rep meeting readiness
✔️ Strategic email writing and more
Built to save you time and help you compete like the actor who books.

4. Elite Coaching
90 days of high-touch mentorship with Jen and the 2% team—including 1:1 support inside group coaching calls, built in accountability, and expert support to help you implement, refine, and stay in forward motion.

THE OPTIMIZER PLUS

$7500

1. Momentum Extension

Everything inside the 90-Day Optimizer—plus 30 extra days of targeted execution to solidify traction, reinforce visibility, and turn strategy into results.

2. Representation Repositioning

Reframe and repackage your brand to either reignite existing rep relationships or attract new, aligned reps who see the value instantly.

3. Strategic Casting Outreach

A personalized outreach plan to get you in front of the right casting offices based on your Entry Points, brand, and current industry demand.

THE 6 MONTH ALL-IN PROGRAM

$10K

Lifetime Access

✔️ All 2% mentoring calls
✔️ The full 2% Portal
✔️ Jen’s proprietary 2% GPT Suite—your 24/7 AI support system for marketing, strategy, rep outreach, and booking momentum

Elite Coaching
Six months of hands-on strategic execution with Jen and the 2% team—featuring targeted 1:1 feedback inside group calls, expert implementation support, and accountability built for results.

Self-Tape Labs

Bi-monthly, professional feedback on your audition tapes from 2% Mentor + Activated Actor™ Creator Natalie Roy so every performance is sharp, intentional, and undeniably castable.

Sustained Success Strategy

We build your long-term positioning plan designed to help you book consistently, maintain rep alignment, and stay visible as the industry evolves.

THE 90 DAY OPTIMIZER

Investment: $5500

(Financing available through Affirm or Klarna)

Imagine a complete transformation of your career path in 90 days.

The 90-Day Optimizer is a high-impact career accelerator designed to take serious actors from stalled to booking with data-driven precision and a system that actually works.

Here’s what awaits you as a member of The 90-Day Optimizer:

1. Precision 2% Roadmap Strategy

You’ll start with a custom-built 2% Roadmap—a data-backed diagnostic that identifies your most castable roles and market positioning right now. Whether you’re a Newbie, Co-Star, or climbing to Guest Star, we target your Entry Points and build around them.

2. Complete Marketing & Media Optimization

We will either upgrade or completely overhaul your headshots, reels, clips, bio, and virtual storefronts (Actor’s Access, IMDbPro, etc.) so that your online presence provides the industry with the evidence that they need to say YES to you.

The result is a fully optimized, high-converting package designed to increase visibility, get you called in more consistently, and/or attract reps who immediately understand your value

3. Unmatched Coaching & Support from Top Industry Mentors

You’ll receive 90 days of elite coaching, plus 8 weekly group Zoom coaching calls with the best mentors in the business:

Jen Rudolph - Business, marketing, and strategy
Natalie Roy - Mindset, energy signature and audition mastery
Amanda Brooke Lerner - Headshot prep, visual storyboards, wardrobe prep, Actors Access and bios
Carol Todd - Media prep, scene / script editing notes, scene clip naming, Gmail signature

On top of this, you’ll be paired with dedicated 2% Accountability Coach, Marco Antonio Cunha, who will keep you on track and fully supported every step of the way.

4. Flexible, High-Impact Coaching That Works for You

You’ll have access to up to 80 hours/month of live coaching, but the system is designed for efficiency. Even if you can't attend live, you'll still get implementation plans, exact instructions, and on-demand replays so nothing slows you down.

5. NEW: The 2% GPT Suite

On day 90 you will be ready to re-introduce yourself to the industry as the next version of yourself.

READY TO CHAT? REACH OUT

THE OPTIMIZER PLUS

(4 MONTH PROGRAM)

Investment: $7500

(Financing available through Affirm or Klarna)

This isn’t just momentum—it’s sustained positioning.

The Optimizer Plus includes everything in the 90-Day Optimizer
plus an additional month of execution support to solidify your strategy, upgrade your outreach, and convert your visibility into measurable career results.

Here’s what awaits you as a member of the Optimizer Plus:

Everything included in the 90 Day Optimizer (see above)

Here’s what the additional month of support looks like:

1. Representation Strategy

Use your new positioning to reignite interest from current reps—or attract aligned new ones with confidence and clarity. This isn’t about getting signed. It’s about becoming undeniable.

2. Casting Director Outreach System

We build a customized strategy to get you in front of the right CDs—plus hand-selected sides from Jen to help you stand out in workshops and meetings.

3. NEW: The 2% GPT Suite

Need more time? Extend your momentum for up to 2 additional months.

This is how you stay positioned—even in a slow market.
No guesswork. Just strategic execution.

READY TO CHAT? REACH OUT

THE 6 MONTH ALL-IN PROGRAM

Investment: $10K

(Financing available through Affirm or Klarna)

This is the full buildout of your long-term booking engine.

The 6-Month All-In Program is for actors who want full-market dominance—not just momentum.
And once you're in?
You’re in for life—with lifetime access to all mentoring calls, the 2% Portal, and Jen’s proprietary GPT Suite.

As a member of the 6-Month All-In Program, you’ll continue to receive:

1. Six Full Months of Elite Strategy and Execution

You’ll continue working directly with Jen and the 2% team through expert-led Zoom coaching, strategic mentorship, and personalized implementation—plus ongoing accountability with our dedicated 2% Accountability Coach.

2. Bi-Monthly Self-Tape Labs with 2% Mentor / Activated Actor™ Creator Natalie Roy

Receive personalized tape reviews from 2% Mentor + Activated Actor™ Creator Natalie Roy—so every submission is sharp, castable, and on point.

3. Rep Positioning Strategy

Reignite your current reps or attract new, aligned ones—using your upgraded marketing materials, clips, and strategic clarity.

4. Casting Director Outreach System

We build a customized strategy to get you in front of the right CDs—plus hand-selected sides from Jen to help you stand out in workshops and meetings.

5. 80 Hours/Month of Live, High-Level Coaching

With access to 20 hours/week of live coaching, this program is built to flex with your life—while keeping you in strategic motion, no matter your schedule.

3. NEW: The 2% GPT Suite

The 6-Month All-In Program is your infrastructure for long-term industry success.

READY TO CHAT? REACH OUT

INTRODUCING THE 2% COLLECTIVE.

The 2% Collective is an NYU Tisch Faculty–backed program for actors who want to dominate the digital marketplace and become undeniable to casting, reps, and producers. This is where we turn craft into commerce.

We work with actors worldwide: 🇺🇸 🇨🇦 🇬🇧 🇪🇺 🇯🇵 etc.

Inside, we work with actors to align the 3 levers that actually get you hired:

🎯 Marketability (your Entry Points + positioning)

🎥 Media (cinematic headshots + footage that convert)

📲 Online Presence (your Actors Access, IMDBPro, your online footprint)

You'll work directly with Jen and her team.Get 24/7 access to the custom-built 2% GPT suite.Powered by the EXACT strategies and frameworks that have helped 500+ actors book and generate over $3 Million in client revenue.

This isn’t theory. It’s execution.Built for actors who want to move fast, get visible, and stay booked.

For 7 years, I’ve built a results-driven system that’s helped 500+ actors worldwide break into the top 2% — the ones who don’t wait around, they get called in and booked. Fast.

And the numbers? UNDENIABLE.

📊 Industry Average vs. The 2% Collective

We don’t “speed things up.” We collapse the booking timeline by 90%.

Because success isn’t about talent or luck. It’s about data, velocity, and precision.

⏳ The Industry Timeline (Co-Star and Above)

Average actor: 20–30 auditions to book 1 Co-Star+

Average frequency: 1–2 auditions/month (on a good streak)

Reality check: 1.5–3 years for a single booking

Translation: hundreds of self-tapes, thousands of hours…for one credit

🚀 The 2% Collective Timeline

85% of clients book a Co-Star+ within 6 months

Most do it in 3–5 auditions, not 30

That’s not luck.

That’s engineered: strategy, positioning, and materials that cut through the noise

That’s the power of precision.

That’s the 2% Collective.

How have I been able to do this?

In 2019, I made the decision to close my 10 year old brick and mortar and move into the online space. I have invested over $500,000 into top tier business coaching, personal development and quickly learned that our industry runs on the same immutable laws of business that every business runs on.

From here, I was able to map out an EXACT system that allows actors to discover “what to sell, who to sell to and how to get people to buy what they’re selling regardless of their age, stage or location.”

THAT IS WHERE THE

The 2% Signature System™

COMES IN.

THE MARKET IS ALWAYS RIGHT.

If you’re not booking, it’s not because you’re not talented.

It’s because the industry doesn’t have the clarity, certainty, and confidence it needs to say yes—yet.

“From our work together, I was able to secure an audition and book a SERIES REGULAR role on a MAX series which ran for 2 seasons, all without any network credits.” - Delante Desouza

IT IS TIME TO GO ALL IN AND CLAIM YOUR PLACE IN THE 2%.

READY TO GET STARTED?

WELCOME TO THE 2% COLLECTIVE

Below is a breakdown of what’s included in our programs

Our high touch programs start at $5500 for the 90 Day Optimizer

Note: The cost of headshots and cinematic media are NOT

We offer financing in conjunction with Affirm or Klarna should you need.

Whether you're ready to collapse time, refine your strategy, or scale with long-term support, you're in the right place.

Every offer below is powered by the 2% Signature System™, the same system that's helped 500+ actors:

✅ Get called in and booked ✅ Secure aligned representation ✅ Build momentum that actually lasts

Here's how it works: Pick the level that matches your next move.

👇Breakdowns of each program below :

BECOME UNDENIABLE TO CASTING, REPS AND PRODUCERS

$47 / Month (Cancel Anytime.)

THE 90 DAY OPTIMIZER

$5500

THE OPTIMIZER PLUS

$7500

THE 6 MONTH ALL-IN PROGRAM

$10K

THE 90 DAY OPTIMIZER

Investment: $5500

Imagine a complete transformation of your career path in 90 days.

The 90-Day Optimizer is a high-impact career accelerator designed to take serious actors from stalled to booking with data-driven precision and a system that actually works.

Here’s what awaits you as a member of The 90-Day Optimizer:

1. Precision 2% Roadmap Strategy

4. Flexible, High-Impact Coaching That Works for You

THE OPTIMIZER PLUS

(4 MONTH PROGRAM)

Investment: $7500

This isn’t just momentum—it’s sustained positioning.

Here’s what awaits you as a member of the Optimizer Plus:

Everything included in the 90 Day Optimizer (see above)

1. Representation Strategy

THE 6 MONTH ALL-IN PROGRAM

Investment: $10K

This is the full buildout of your long-term booking engine.

The 6-Month All-In Program is for actors who want full-market dominance—not just momentum. And once you're in? You’re in for life—with lifetime access to all mentoring calls, the 2% Portal, and Jen’s proprietary GPT Suite.

As a member of the 6-Month All-In Program, you’ll continue to receive:

1. Six Full Months of Elite Strategy and Execution

The 6-Month All-In Program is your infrastructure for long-term industry success.

I'm busy. how much time do I need to dedicate to have success in this program?

Will this work for me no matter where I live?

Am I too old?

You'll work directly with Jen and her team.
Get 24/7 access to the custom-built 2% GPT suite.
Powered by the EXACT strategies and frameworks that have helped 500+ actors book and generate over $3 Million in client revenue.

This isn’t theory. It’s execution.
Built for actors who want to move fast, get visible, and stay booked.

We don’t “speed things up.”
We collapse the booking timeline by 90%.

Because success isn’t about talent or luck.
It’s about data, velocity, and precision.

✅ Get called in and booked
✅ Secure aligned representation
✅ Build momentum that actually lasts

The 6-Month All-In Program is for actors who want full-market dominance—not just momentum.
And once you're in?
You’re in for life—with lifetime access to all mentoring calls, the 2% Portal, and Jen’s proprietary GPT Suite.